Classic men’s shirts designed by Kevin Stewart
Renee Minus White | 7/29/2013, 10:25 a.m.
Shirting the issue of design, seasoned style director Kevin Stewart is launching a new shirt collection called Old School Shirt Makers New York. Initially, this company will roll out a line of nine styles of men’s dress shirts at prices ranging from $180 to $310. The shirts are drawn directly from Stewart’s interpretation of Americana, his love for music and an overall desire to literally weave historical fabrics of America into a modern-day, quality men’s shirt.
His dress shirts are manufactured in Newark, N.J., utilize union labor and are 100 percent cotton. Old School Shirt Makers New York labels are sewn in all shirts. Founded by New York native Stewart in 2013, Old School Shirt Makers New York is a privately held company with offices in New York City and production facilities in New Jersey. Dedicated to manufacturing locally and distributing globally, Stewart’s company intends to redefine how luxury men’s and women’s wear is designed, produced and purchased.
These shirts are handcrafted for self-confident, self-assured individuals. Stewart’s shirts are designed to merge tradition with the best of city elegance and American flare. Scheduled to be on the market this month, Stewart's designs are original looks with classic detailing. The styling pays homage to jazz of the 1950s and ’60s. In the collection, theres's the Joe Strummer ($295), a sleeveless, bright red, snap-down shirt with a club collar that’s inspired by the band the Clash. He also celebrates with the Gatsby ($225), a two button club collar dress shirt with a two button cocktail cuff. Stewart is inspired by multiple decades and themes. Regardless of the decade or theme, Stewart makes sure that certain features of an "American shirt"—like Western yoke stitching, cocktail cuffs and club collars—are incorporated into the designs.
For the last 20 years, clothing has played an integral role in Stewart’s career. He has served as style director for some of the largest titles in the publishing world, including ESPN the Magazine, Vibe and Details. He has also worked as a visual merchandiser for luxury retailers like Saks Fifth Avenue and Barney’s. As creative director and designer for Old School Shirt Makers New York, he calls on his vision for the modern man who has higher appreciation for what’s on his back than most.
“As a shirt maker, I dress confident, sexy and self-assured men who have a relationship with their self-image and clothing,” said Stewart. “My relationship with shirt making is an intrinsic part of who I am. That’s why I make shirts in the United States of Americana Union Factory.” Stewart is undoubtedly a modern-day Renaissance man with a high level of taste and a unique design aesthetic. Good show!