The reclamation of hip-hop from the grips of ratchetness, money-focused debauchery and sexually exploitive divisiveness is one of the many motivations behind McMillan’s Source360 event. In the heady Downtown Brooklyn, which encompasses the Barclays Center, Habana Outpost, Milk River Lounge, Brooklyn Moon, Frank’s Lounge and Long Island College.
Mainstream hip-hop has become over-saturated with venereal, vulgar and violent lyrics. One-sidedly portrayed by the media, rap has gained a bad rep for glorifying the negative and excessive aspects of popular culture—money, gun violence, drugs and even “twerking.”
Over the weekend, a myriad of hip-hop 2.0 events had Source magazine Publisher L. Londell McMillan feeling that there is a brand-new outlook for the much-maligned genre.
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