Willow Smith, 12, along with other celebrities is joining forces with Seventeen Magazine to take action to combat the growing trend of cyber-bullying.

The “Delete Digital Drama” campaign is meant to encourage teens to delete cyber bullying posts from their social media profiles. This is pared with a clothing campaign that includes tanks-tops and t-shirts, designed by Nanette Lepore, with the word “Delete” across the front.

DoSomething.org reports that 43% of kids have been bullied online. One in four has had it happen more than once. 70% of students’ reported seeing frequent cyber-bullying, but 90% who have seen social-media bullying have ignored them. 84% have seen others tell cyber-bullies to stop.

Other celebrities who will be taking part in this campaign includes; Kendall and Kylie Jenner, AnnaSophia Robb, Bridget Mendler and Ariana Grande. They seek to empower young women to eliminate cyber-bullying from their lives.