Special to the AmNews

Art, inspirational quotes, snapshots from globetrotting adventures, joyful moments with beautiful women, men in bespoke suits, artists and friends. That is what you will find on Larry Ossei-Mensah’s Instagram account (@youngglobal). It makes one wonder what he actually does for a living.

“I’m a writer, curator and marketer. The order changes depending on the day and who I’m talking to, but those are my core areas, and the focus for all of them is pretty much about visual culture,” said the 34-year-old Bronx resident. With the writing, Ossei-Mensah has bylines about visual art in numerous publications, including Uptown and Arise magazines. He has curated or co-curated nine exhibitions. His first, “The Sankofa Series: Ghanaian Reflections on African/American Identities,” was in 2008 and co-curated with Stanley Lumax. The New York native is a first generation American, his parents having immigrated from Ghana.

Marketing was Ossei-Mensah’s initial career path. His first internship as a teenager was at Sony Music, and today his 9 to 5 is at media giant Viacom (parent company to BET, MTV and VH1) working as an integrated marketing manager. “I’m very happy with Viacom. It’s good, challenging work that I enjoy,” said Ossei-Mensah, who is an avid reader and frequently shares his current reads (usually a book about art, business or success) with his social media connections.

That means mornings and afternoons at work, and evenings and weekends at art galleries, museums and exhibitions all over the world, often sharing a toast and good cheer with the artists themselves, many of whom have become friends over the years. But on top of all of that, Ossei-Mensah has yet another title: instructor.

In 2013, Ossei-Mensah became an adjunct faculty member at New York City’s acclaimed School of the Visual Arts. He and Amani Olu taught a class called “The Rules: How to Play the Art Game Without Sacrificing Artistic Integrity.” The class, which they have since taught at other institutions, is based on four pillars: artistic practice, brand development, relationship management and likeability.

“A lot of art schools are not giving artists the tools they need to be entrepreneurs, and I know some artists don’t like to deal with the business side of art. But look at someone like Kehinde Wiley, who knows his value as a brand, but also puts in the work and passion to produce quality art. Marketing and branding create agency in their careers. The romantic starving artist story doesn’t sit well with me anymore. There are a lot of spaces to create a sustainable life for yourself,” said Ossei-Mensah. He and Olu are looking to take the course to wider audience and offer it to creatives of any type, not just visual artists.

Ossei-Mensah, who holds a bachelor’s degree in business management from Clark University in Massachusetts, was immersed in the art world when he was living in Switzerland, going to school for his MBA. Budget-friendly airlines made travel to Rome, Madrid, Barcelona and other European destinations quite affordable, and many of the museums in those cities were free on Saturdays.

In the years since that time, Ossei-Mensah has explored art even further, has been mentored and befriended by some of the art world’s best and brightest and has managed to turn his passion into something sharable. His next curatorial project with Dexter Wimberly is called “No Such Place: Contemporary African Artists in America,” featuring the work of nine African artists who live and work in the U.S. It opens Feb. 26 at Edward Tyler Nahem Fine Art (37 W. 57th St., second floor) in Manhattan.