In celebration of small business Saturday, the Bed-Stuy Gateway BID launched its Winter Wonderland, an evergreen outdoor pop-up winter marketplace benefitting its BID Businesses. In addition to the Winter Wonderland safe space, patrons can safely visit the restoration plaza area where additional vendors and merchants will be participating in the Bed Stuy Holiday Bazaar. Both family-friendly socially distanced experiences take place 11 a.m. to 6 p.m. every weekend through Dec. 20, at Marcy Plaza, located off Fulton Street across from Restoration Plaza.

Brooklyn Chamber of Commerce President/CEO Randy Peers; NYC Councilman Robert Cornegy; Commissioner NYC Small Business Service Jonnel Doris; Bridge Street Development President/CEO Gregory Anderson and other supporters were on hand to give small businesses such as Nicholas of Brooklyn and other vendors support and help drum up business.

Thanks to a grant and support from the Neighborhoods Now project, the agency was able to erect a safe enchanting haven for families to experience the joy of the holidays. This includes a contactless Santa Village where children and families can safely take touchless photos with its Black Santa and Mrs. Claus, featuring custom Christmas outfits complete with matching masks courtesy of Moshood Creations. The environmentally sound, COVID safe zone will also include a check-in station, Santa safety station, and gift-wrapping station with plenty of room to socially distance and purchase gift items from a variety of BID merchants.

“Community safety is our number one priority,” says Lynette Battle, interim executive sirector for Bed Stuy Gateway BID. “Partnering with Van Alen Institute and Urban Design Forum’s team of designers has allowed the BID to create a socially distanced cultural safe experience to celebrate and support businesses within our district.”

In collaboration with the Van Alen Institute, Neighborhoods Now has connected four communities hit hard by the COVID-19 pandemic with leading design firms and interdisciplinary experts in helping develop safe and effective design strategies throughout the pandemic. Under the coordination of Moody Nolan, the Winter Wonderland experience was created in partnership with Design Advocates (Buro Koray Duman, Bureau V, Lea Architecture, Only if Architecture, Studio Cadena, WIP Studio, Thackway McCord), Grimshaw, Jaklitsch/Gardner, and W Architecture.

Centrally located in Brooklyn, The Bed-Stuy Gateway BID has proudly stood as one of the borough’s most prominent commercial and cultural focal points. Since 2009, the agency has partnered with local neighbors and stakeholders to enrich its community through economic development while promoting its rich history of cultural diversity. Through a wide array of programs and services, Bed-Stuy Gateway BID is committed to seeing the community thrive and blossom into the popular destination for all things Brooklyn.