Macy’s and UNCF (United Negro College Fund) are hosting a special round-up in-stores and online donation campaign at macys.com from Jan. 15 through Feb. 29 to provide deserving students attending historically Black colleges and universities (HBCUs) with scholarships and critical funds to further and deepen educational pursuits.
As part of this campaign, customers can donate online or round- up in-store purchases, up to $.99, to directly support Macy’s Mission Every One Scholarship Fund. Additionally, Macy’s will feature Black-owned, founded and designed brands by hosting online shopping events and more as part of its commitment to amplify and bolster diverse businesses and suppliers.
A list of the brands and their stories can be found at macys.com/purpose.
“As we observe Black History Month, we are extremely grateful for Macy’s steadfast commitment. Macy’s Mission Every One Fund has been instrumental in fueling UNCF’s mission to provide access to quality education for underrepresented students,” said Maurice E. Jenkins, Jr., executive vice president and chief development officer, UNCF. “This year, UNCF celebrates its 80th anniversary, an achievement made possible because of outstanding partners like Macy’s. Together, we are making a significant impact in creating brighter futures for our youth.”
Since 2021, Macy’s has raised more than $3.3 million for UNCF, benefiting more than 450 HBCU students through academic and emergency aid scholarships that support their degree completion. In its second year, the Macy’s Brighter Futures Scholarship provides scholarships for students attending an accredited HBCU. In the 2023-24 school year, Macy’s funding provided more than 140 scholarships.
Select Black-owned, founded and designed brands, including Pattern by Tracee Ellis Ross, will be highlighted online via macys.com, in marketing and across Macy’s social channels.
“As we continue to build a brighter future with bold representation, the achievements of Black Americans will be showcased this winter across our brands. By working to support and amplify underrepresented suppliers, we aim to provide our customers access to products that meet their evolving needs,” said Shawn Outler, Macy’s, Inc. chief diversity, equity & inclusion officer. “Mission Every One, our social purpose platform, guides our actions and decision making as a company. A key tenet of this work is empowering our future leaders. The support and critical funding we, along with our customers and colleagues, have provided to UNCF and other community organizations champion the next generation.”